English Heritage Trust, Apsley House

Young Wellington in India 1796–1805

English Heritage Trust, Apsley House

The glittering interiors of the grandest address in the capital, Apsley House, was the London home of the first Duke of Wellington. We formed the brand identity and graphic design for an exhibition that gave insight into the Duke of Wellington’s life in India before his legendary victory over Napoleon.

Services
Research & insights
Art direction
Identity design
Typography
Illustration
Cartography
Banner design
Information panel design
English Heritage Trust, Apsley House

An entrance fit for a king
We delivered a creative interpretation of Tipu Sultans majestic summer palace. From their first few steps inside, guests were immersed in an almost life-size illustrative representation of the Indo-Islamic architecture.

English Heritage Trust, Apsley House

Innovative wayfinding
We took a fun and creative approach to directing guests the correct way through the house, with highly decorative illustrations of British soldiers leading Indian elephants across the walls.

English Heritage Trust, Apsley House

Elegant typography
Using a vibrant Indian colour palette, illustration and a colonial looking typeface helped create a distinctive identity for this exhibition.

English Heritage Trust, Apsley House

We visited the palace in Mysore, last year while on holiday, and walking through the grand archways into the palace room was truly breath-taking. Using this feeling of amazement and wonder was the inspiration for the design and approach to this exhibition.

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