350 years after the birth of Coram founder Thomas Coram, a new national centre of excellence for children has opened. The Queen Elizabeth II Centre now has a central London campus and we can reveal we and number eleven were behind the design of their new office.
Engagements through words
From the beginning, mash-design has strived for maximum engagement. This project was no exception. We combined the most impactful quotes with thoughtful minimalism to make an impression that lasts longer.
Our experience taught us that often simple can be more effective. We chose a bold backdrop of colour to harness negative space and enhance powerful messages.
An optimal experience
Coram Foundation also needed a cutting-edge sign strategy to entice people to its new centre. A consistent format is critical to the success of wayfinding. We tailored each banner for maximum impression whilst maintaining the personality of the Coram brand.
This project allowed us to support the great work the Coram Foundation is doing to help children.
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